Bing, Yahoo and DuckDuckGo audiences often convert at a lower cost. Here is how to start. Below are the steps we use with our own clients.
- Microsoft Advertising reaches searchers on Bing, Yahoo, AOL and partner sites.
- Cost per click is often lower than on other platforms for local service keywords.
- You can import existing campaigns and then refine bids and audiences.
- Set up conversion tracking with UET tags before spending your budget.
- Review the search terms report weekly and add negative keywords.
Need help putting this into practice? Request a free audit and we will review your situation personally.